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Sidney Meyers
Jun 20, 20223 min read
Tips to Help Break Your Creative Block
Have you ever been at the start or even middle of a project and felt like you have no ideas? Or do you feel that all the ideas you have...
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Renee Rude
Jun 6, 20224 min read
Marketing in the ’80s Compared to Today
As you’ve probably heard, we’re celebrating our 40th birthday here at Systemax this year! Since I was born in 1998, I’ll own up to the...
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Cassandra Ostermeier
May 31, 20222 min read
Client Onboarding with Marketing Automation: Financial Industry Example
Congratulations! You just opened a checking account for a new customer. Now what? Every day, banks and credit unions are helping their...
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Kristen Littlefield
May 23, 20224 min read
Best Practices Every Website Should Implement
A great website is an increasingly important tool for businesses of every size to showcase what they can do for the people they serve....
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Systemax
Mar 10, 20224 min read
What is a Marketing Mix and Why is it Important?
You may have heard of the four “P’s” of marketing. They are elements that make up what is referred to as a marketing mix. This mix works...
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Systemax
Feb 24, 20223 min read
What is a Persona?
You may have heard the word PERSONA thrown around in the marketing world and you may be asking yourself, “What are they talking about?” ...
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Kristen Littlefield
Feb 21, 20223 min read
Target Audiences – Why do you need them?
Do you ever feel like your brain is on information overload? (I know, I do!) Daily, we’re bombarded with information from every direction..
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Allison Lovdahl
Feb 9, 20228 min read
The Marketing Funnel: How to Drive Success with Your Digital Strategy
When it comes to marketing strategy, it can be easy to stray off track with your marketing goals...
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Cassandra Ostermeier
Feb 7, 20223 min read
5 Points of Inspection for Your Email Program
Though marketing automation makes life much easier for email & digital marketers, it’s not just “set it and forget it”...