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Brand Guides: What Are They and Why You Need One
So, you just finished refreshing your logo. Congratulations! I bet you can’t wait to finally share your new look with the world. But...
Sidney Meyers
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Tips to Help Break Your Creative Block
Have you ever been at the start or even middle of a project and felt like you have no ideas? Or do you feel that all the ideas you have...
Sidney Meyers
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The Difference Between CMYK, PMS, RGB, and HEX Color
When it comes to branding and color in general, you want to make sure you are staying consistent throughout all mediums. From screens to...
Kaitlyn Ruben
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Popular Logos and How They Have Transformed Over Time
Ah, logos. The cornerstone of a company’s brand identity. They can be so iconic and memorable, but have you ever looked at one of your...
Sidney Meyers
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Color Psychology: What is it and how do colors affect us?
When you see a color, what comes to your mind? How does the color make you feel? These questions are very important when it comes to the...
Kristen Littlefield
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Why Should You Outsource Graphic Design to an Agency?
Quality graphic design is critical to a professional organization. Its primary role in marketing is to help visually communicate the...
Kaitlyn Ruben
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8 Types of Graphic Design You Need to Know
1. Visual Identity Graphic Design According to Wix.com, a visual identity is “…a collection of visual elements that serve to represent...
Kaitlyn Ruben
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Social Media Graphics: 4 Things to Keep in Mind When Designing for Social
From video reels to page after page of posts, we consume a lot of information through social media. Just take a look around. I bet you...
Sidney Meyers
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3 Things to Consider When Selecting Font Types for Design
When it comes to branding or designing, font types might seem like the least of your worries or your last decision. But in reality, it...
